Who do you turn to for business advice and inspiration?…
Look4Nurseries.co.uk offers a full range of support services to both Parents and Nurseries throughout the UK. As part of our business we do extensive research on how parents search for childcare and know it comes down to one thing…..
“Effective advertising is all about putting your nursery in front of parents at the right time in the right way”.
How to attract more parents?
Parents Are Searching …. Our Job Is To Help Them Find You.
Given the fact that most traditional methods once used by parents when looking for a nursery place are changing, we look at why now it is so important for a nursery to have strong internet presence to support their growing business!
Parents use the internet far more now as a way to research, contact and verify what they are looking for and these days no business will survive for long if they are not online!
When we talk about an online presence, we are discussing a relatively young concept that some business owners are still hesitant to embrace.
It’s understandable. Businesses have lived or died for all of time without being concerned about the Internet, so why should that change now?
Simple! Do you have children’s vacancies?
Are you still relying upon word of mouth to fill your spaces?
Word-of-mouth advertising is important for every business, as each happy customer can steer dozens of new ones your way. It’s also one of the most credible forms of advertising because a person puts their reputation on the line every time they make a recommendation and that person has nothing to gain but the appreciation of those who are listening, but is it enough alone these days, for parents to make the decision to take a place at your setting?
With so much more choice available to parents, we are finding that parents even with a personal recommendation, they still wish to research further.
The Internet is the New Word Of Mouth – Put your nursery in front of thousands of parents every month.
So how can you make sure you’re in the right place, right time?
Effective advertising is all about putting your nursery in front of parents at the right time in the right way. We have a great way to interact with parents at the time when they are looking for you!
“Being at the forefront of the nursery industry is one of the things that makes us different”.
A Personalised Page is a powerful way to give your nursery a real online presence and are designed to be easily found by parents on search engines like Google, Yahoo, Bing and Ask.
“For less than 70p a day, you can give parents all of the information they need, they can contact you directly 24/7″
It is designed to give parents the information they are looking for to make an informed decision when they are looking for a nursery place. Creating the right impression about your nursery is vital. This means making sure that when potential parents are looking for a nursery, they can find information about you easily, that the information is presented in the best possible way with all your key features and benefits displayed clearly.
How can I stand out from the crowd?
Information Is Key!
Parents want to make an informed decision, not just ring A-Z in the phonebook. Our Personalised Pages contain all of the key information, including your menus, opening hours and fees as well as the encouragement needed to enquire further.
We understand that if your given the opportunity to show parents what type of a setting you are – that’s how you will increase the number of parents enquiries overall.
An Unlimited Photo Gallery
A Picture Is Worth A Thousand Words
We believe the best way to get a parent interested in your setting is to give them a visual insight.
This way parents can see inside, outside and children interacting, that’s why we dont restrict the number of photos you can have.
Additional Features To Help You Stand Out
Stand Out From The Rest
A Personalised Page is positioned above standard listings and clearly more visible. Whats it worth to appear above your competitors… more than 70 pence a day?
Be Seen
With a Personalised page you will appear on every basic listing of nurseries within your area.
Do Parents Know Where You Are ?
Most nurseries believe that parents just know where they are, but we speak to parents every day and many do not, our interactive map facility shows parents your building and a map location .
So What Else Do You Get With A Personalised Page?
Free Advert Creation
Setting A Personalised Page Up Is Easy
We do all the hard work for you and make sure that your page looks it’s very best right from the start. All we require is the basic info you would normally give a parent of a “show around”, you can then make unlimited amendments to your page throughout the year.
Contact Form
Making It Easy For Parents To Enquire
With a Personalised Page we connect you to parents who are searching for childcare locally, nationally and internationally at the click of a button.
You will receive enquiries direct via telephone and email.
Call Reporting
Track Where Your Calls Come From
Using dedicated call tracking technology, we can tell you exactly how many calls you have received from your advert, and even alert you to missed calls and give you the callers number.
Real Time Stats
Advertising That Actually Works And Makes You Money.
The nursery Management Site, is the Magic behind your Personalised Page. You can see a breakdown of all the statistics for your listing, email enquiries and even the number of calls you have received.
Got More Than One Nursery ?
If you have more than one nursery with a Personalised Page you will be included in our Nursery Groups section. This allows you to show off all your settings together and create a better impact on parents.
For More information visit our Sign Up Page!
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